Subaru is rated #1 in customer dependability.
Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Subaru is rated #1 in safety for five years running.
Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Subaru is rated #1 in customer loyalty.
Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Subaru was the first automotive plant in the U.S. to achieve zero-landfill status. All Subaru vehicles are built in zero-landfill plants, where 100% of waste is recycled or turned into electricity.
Subaru is rated #1 in customer satisfaction.
Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Subaru. Forbes’ #1 automotive brand for social impact two years in a row.
© 2024 Forbes Media LLC. All rights reserved. Used under license.
Subaru is rated #1 in product quality for four years running.
Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Subaru has earned more IIHS TOP SAFETY PICK+ awards than any other brand since 2013 as of January 2025.
2024 Overall American Rally Association (ARA) Champion
The 2024 Subaru Crosstrek is one of the Best New Cars for Teens, according to Kelley Blue Book.
Kelley Blue Book’s 2023 Best Cars for Teens – Information Every Parent Needs, and Best Cars for Teens: The List Every Parent Needs, on Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
96% of Subaru Crosstrek vehicles sold in the last 10 years are still on the road today, more than the Honda CR-V or Toyota RAV4.
Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The Subaru Crosstrek is a two-time Car and Driver Editors' Choice.
Car and Driver, January 2024.
according to Kelley Blue Book's KBB.com.
Vehicle's projected resale value is specific to the 2019-2024 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
The 2025 Subaru Crosstrek earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
The 2024 Subaru Crosstrek was named a Best New Car by Autotrader.
For more information, visit Autotrader.com. Autotrader is a registered trademark and used with permission.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The Subaru BRZ is a five-time Car and Driver Editors' Choice.
Car and Driver, January 2024.
94% of Subaru Impreza vehicles sold in the last 10 years are still on the road today, more than the Honda Civic, Toyota Corolla, Mazda3, or Hyundai Elantra.
Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2025 Subaru Impreza earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
The 2024 Subaru Impreza is an IIHS TOP SAFETY PICK for 17 years running (2008-2024).
93% of Subaru WRX vehicles sold in the last 10 years are still on the road today, more the Volkswagen GTI.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2024 Subaru WRX is an IIHS TOP SAFETY PICK.
The 2024 Subaru WRX earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
2024 Overall American Rally Association (ARA) Champion
94% of Subaru Legacy vehicles sold in the last 10 years are still on the road today, more than the Honda Accord, Toyota Camry, Nissan Altima, or Hyundai Sonata.
Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2025 Subaru Legacy earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
96% of Subaru Forester vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, Mazda CX-5, Nissan Rogue, or Ford Escape.
Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2025 Subaru Forester is a 2024 IIHS TOP SAFETY PICK+. (Excludes Wilderness models.)
97% of Subaru Outback vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, or Hyundai Santa Fe.
Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The Subaru Outback is a Car and Driver Editors' Choice six years in a row.
Car and Driver, January 2024.
The 2024 Subaru Outback is an IIHS TOP SAFETY PICK for 16 years running (2009-2024).
The 2025 Subaru Outback earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
The 2025 Subaru Ascent earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2024 Subaru Ascent is an IIHS TOP SAFETY PICK+.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
The 2024 Subaru Solterra is an IIHS TOP SAFETY PICK+.
The 2025 Subaru Solterra earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
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